She obviously did the hard part… providing great content!
This month’s Online Community Expert interview is with Joi Podgorny of Ludorum, Inc. Joi’s area of expertise is the post-Facebook crowd, Tweens and Children.
Joi has worked the past decade building and managing safe, online communities for kids, as well as developing and implementing strategies in the realms of digital production, integrated marketing, and youth interactive research with such companies as Nicktoons, YTV/Corus, ABC (Australia), Kraft/Post Cereals, Neopets, Sparktop, and Boys and Girls Clubs of America. Ludorum is dedicated to developing, acquiring and marketing intellectual entertainment properties, in both the new interactive distribution channels as well as classic linear TV. At Ludorum, Joi leads the integration of interactive/online strategies into Ludorum’s television, publishing and toy properties.